Remote analysis with live review call
From £2,400 per engagement
10–15 working days
Remote across GB; on-site kickoff in London by arrangement
Who this is for
Commerce, conversion, and analytics leads at UK retailers and direct-to-consumer brands who already collect checkout events but struggle to agree on where and why shoppers abandon before payment.
Result you receive
A bound visual report (PDF plus editable chart pack) that shows completion rates between each funnel step, highlights the largest absolute losses, and separates mobile from desktop behaviour. The accompanying brief ranks issues by estimated weekly revenue impact and names the data caveats we found.
Scope included
- Intake call (60 minutes) to map your intended checkout path and known payment options
- Reconciliation of event names against the live path (guest vs account, express wallets, address validation)
- Drop-off tables and annotated charts for the agreed date range
- Cohort cuts you choose in advance (e.g. new vs returning, UK vs international shipping)
- One 90-minute review call with your stakeholders
- One revision cycle on charts and wording after the review
Scope excluded
- Building or changing tracking tags in your storefront
- Running paid experiments or A/B tests
- Continuous monitoring retainers (ask about a follow-up review session instead)
- Legal advice on pricing or consumer regulations
Provider & process
Work is led by a ForestCore Utility analyst with a second pair of eyes on chart labelling. You appoint one internal contact for data access. We work from agreed exports or read-only access notes; we do not retain payment card data.
Timeline & preparation
Most audits complete in 10–15 working days after we receive usable event exports. Prepare a short diagram of your checkout steps, a list of payment methods live during the period, and any known outages.
Constraints
We need at least four weeks of comparable traffic unless you agree to a shorter diagnostic window. Multi-brand catalogues may require a scoped subset of SKUs.
Next step
Request an estimate with a note on your checkout stack and average weekly orders. We confirm fit before issuing a formal fee.